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From the NSSF
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Our annual survey of new firearms is vital reading for firearms retailers.
If your sales associates don't engage the customers, you could be losing revenue. Read More
The soaring cost of ammunition may be an opportunity for you to increase sales.
Editor's Note: It's Personal
The importance of personal relationships GUNS 2012
Personal defense rules the roost. That usually means handguns, but this year we'll see some new tactical rifles, too. Behind the Counter
The people you hire can make you--or break you The Reloading Resurgence
The soaring cost of ammunition has spurred a remarkable rebirth in handloading
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