Volume 25, Number 2 February/March 2017


By Robert F. Staeger A brand with deep traditions like Stormy Kromer must move forward carefully A few dozen people were huddled in sleeping bags outside Sacred Tattoo Studio by the time the sun rose. It was a chilly morning in the city of Marquette, and the people, who would number almost 100 by the end of the day, were waiting to get a tattoo of a Stormy Kromer cap, a brimmed wool number that has symbolized Michigan’s Upper Peninsula for more than a century. It was a novel promotion: Anyone getting a $60 tattoo of a Kromer cap would get… [Read More]