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Features
The State of Precision Shooting Gadgets
These cutting edge, high-tech tools will make your customers better precision shooters.
By
Michael R. Shea
Features
The Future of Firearms
The integration of electronics and advanced sensors is changing the shooting world.
By
Michael R. Shea
Features
These New Watches Are Just Smart Enough
They have the most necessary features of a smartwatch in a rugged package.
By
David Maccar
Features
Building the Perfect Turkey Gun from a Used Remington 870
Stocking a good selection of turkey-gun accessories will create a customer base that keeps coming back for more.
By
Phil Bourjaily
The 40 Under 40 Awards
Leadership, for many, is a hard-to-define quality. But there’s really nothing all that mystifying about it. Reduced to basics, it involves integrity, passion, and determination. These are traits that help you create a vision that inspires the people around you. And when people are inspired, magic happens. SHOT Business presents the next generation of firearm industry leaders. >>
Good Stuff
Good Stuff
The 5.11 Covert Vest Draws No Attention
This nondescript, high-quality, no-frills garment was designed for Air Marshals and CCW holders
By
Michael R. Shea
Good Stuff
The Cure for Gun Room Clutter
MTM Case-Gard offers several innovative options to help shooters organize, safely store, and carry their gear
By
Brad Fitzpatrick
Good Stuff
5 Iconic Lever Action Rifles
Lever-action rifles won the West, and for good reason.
Aram Von Benedikt
Good Stuff
Good Product: Rite in the Rain D.O.P.E. Logbook
Give your customers this great option for saving critical rifle data in a simple, waterproof format
By
Michael R. Shea
Good Stuff
Danner’s First Mountaineering Style Boots are Great Hunters
The new Danner Thorofare is perfect for the backcountry.
By
Phil Massaro
Good Stuff
Selling Throw Levers
A quality throw lever could make or break the sale of a scope with a stiff magnification power adjustment ring.
By
Joseph Albanese
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LATEST NEWS
Shot Daily
Good Stuff: The Trijicon RMRcc
Shot Daily
Deep Protection
Shot Daily
A Step Above
Shot Daily
The Radar Revolution
Shot Daily
On Solid Ground: New Footwear for 2021
Shot Daily
Worthy Successor
Shot Daily
Small Stuff: The Best New Accessories for 2021
Shot Daily
Vital Importance
Shot Daily
Coping with COVID-19
Shot Daily
The Next Wave
Record gun sales in 2020 meant our industry welcomed millions of new firearm owners. The next challenge: How do we keep them engaged in the shooting sports?
By
Brad Fitzpatrick
Shot Daily
Saving Lives
NSSF Expands Efforts to Help Prevent Suicides
By
Christopher Cogley
Shot Daily
Exciting Enhancements from Adams
Adams Arms Unveils New Pistols and Calibers
By
T. Logan Metesh
Shot Daily
Good Stuff: The Trijicon RMRcc
Trijicon’s new red dot sight offers everything shooters love about the RMR in a smaller, easier-to-conceal package
By
Brad Fitzpatrick
Shot Daily
Wicked Cool
Spartan Precision Equipment is all about versatility and performance
By
Richard Mann
Shot Daily
In the Rearview Mirror
Through an unprecedented 2020, NSSF’s Government Relations Team Delivers for Industry
Larry Keane
Shot Daily
Aiming for Better
Kevin Dixie’s No Other Choice firearm training welcomes new faces to the firearms community
By
Robert F. Staeger
Shot Daily
Shifting Tide: New Knives of 2021
Knife manufacturers are embracing the one-knife-that-can-do-it-all credo
By
Christopher Cogley
Shot Daily
Moving Ahead
TrueTimber continues its growth spurt
By
T. Logan Metesh
Shot Daily
Galco Gets It
Not only does the company offer a wide range of holsters, it helps its dealers reap high margins
By
Wayne Van Zwoll
ADVERTISEMENT
NSSF Update
Hope for 2A Rights in California
NSSF applauds Ninth Circuit decision on magazine ban.
By
The Editors
Good Stuff
The 5.11 Covert Vest Draws No Attention
This nondescript, high-quality, no-frills garment was designed for Air Marshals and CCW holders
By
Michael R. Shea
New Products
Ammo Review: Federal HammerDown Lever Gun Loads
This new ammo is built from the ground up to work best in modern lever-action rifles and carbines.
By
David Maccar
New Products
Brownells Releases BRN-180S Uppers in .300 BLK
This upper receiver comes with a 10-inch barrel and is a modern interpretation of the AR-18/AR-180 rifle.
By
David Maccar
ADVERTISEMENT
NSSF Update
Gun Demand: The Second Wave
Violent protests in the state capital reignited the demand for firearms
By
The Editors
Undercover Shopper
Scouring Savannah for a Pistol Red Dot
Are gun shops in Georgia prepared for the handgun optics boom?
By
The Editors
What's Selling
Handguns On Deep Backorder, MSRs Flying Out the Door
As the buying surge continues, many shops are waiting for popular handguns while carbines, MSRs, and shotguns have been selling like crazy.
By
Peter B. Mathiesen
Features
The State of Precision Shooting Gadgets
These cutting edge, high-tech tools will make your customers better precision shooters.
By
Michael R. Shea
News Briefs
SecureIt Gun Storage Has a Different Take on Gun Safes
“At our core, we view gun storage very differently. Storage needs to be congruent with why you own the firearm. How you store guns directly affects your safety and defensive capability.”
By
Barbara Baird
News Briefs
Tetra Offers Hearing Protection For Hunters, Target Shooters
Tetra’s electronic ear pro is specially tailored to the needs of hunters in different settings and shooters at the range.
By
The Editors
News Briefs
Celerant Supports Lipsey’s Firearms Dropship Program
With the new dropship integration, Lipsey’s dealers can take their business to the next level.
By
The Editors
News Briefs
Davidson’s and Wilson Combat Partner for New PPE Carbine
The firearms is based on the WC-15 platform and is chambered in 5.56 NATO
By
The Editors
