O.F. Mossberg & Sons, Inc., is the oldest family-owned firearms manufacturer in America. The company turned 100 in 2019, and its purpose still holds true: Build reasonably priced guns for all so anyone can be involved in hunting and the shooting sports. Mossberg’s founder, Oscar Frederick Mossberg, championed three principals: Take care of employees, listen to customers, and embrace change. Imagine the changes this company has adjusted to over the last century, with the most recent change being customer demographics.